简约 协作

“Design is not just what it looks like and feels like。 Design is how it works.”

less than others with a line acquire lower process cost more than others， and provide a kind of value identification and obtain more profits， this is an apple.product design all the functions are a whole， should not have any reason to cut function， destroy unity.

不要按照用户的坏习惯去设计，也不要按照程序员的思维去设计！

让团队中那些说“不可能”的人感到实现不了是可耻的。